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The Geometry of Strategy: Concepts for Strategic Management, by Robert W. Keidel
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To excel in today’s exacting world, organizations need to combine strategic planning and strategic thinking. Strategic planning is a formal activity carried out periodically by top managers, but it is vulnerable to change. Strategic thinking is an informal activity that occurs intermittently throughout an organization, but it tends to be non-cumulative.
Keidel offers a framework for integrating strategic planning and strategic thinking that leverages the strengths of both. The key to his work is the application of simple geometric forms―especially, 2x2 grids and triangles―that help organizational leaders and strategists structure their thinking and planning.
Keidel introduces four strategic categories―persona (organizational identity), performance (what is measured), puzzle (dilemmas that are faced), and pattern (how to compete, grow, & organize). Each category matches a specific geometry of thinking―point, linear, angular, and triangular. The payoff? A novel way to develop strategy, as well as a set of conceptual lenses for "reading" any other organization’s strategy―or any strategic argument. Keidel’s work is illustrated with case studies from his own consulting practice and grounded in the theoretical literature underlying the various geometries of thinking.
This book will be a valuable resource for managerial and executive education in strategy, as well as a provocative reading for organizational strategy consultants and thoughtful practitioners.
- Sales Rank: #814347 in Books
- Published on: 2010-05-12
- Released on: 2010-07-29
- Original language: English
- Number of items: 1
- Dimensions: 9.02" h x .46" w x 5.98" l, .80 pounds
- Binding: Paperback
- 192 pages
About the Author
Robert W. Keidel is Clinical Professor of Management at the LeBow College of Business, Drexel University. He also is principal of Robert Keidel Associates, a consulting firm based in Philadelphia. A former corporate manager and Naval officer (Vietnam veteran), he was a senior fellow at the Wharton School, University of Pennsylvania, and a program consultant at the National Center for Productivity and Quality of Working Life.
Keidel’s articles have appeared in The New York Times, The Wall Street Journal, Management Science, and several other academic and practitioner-oriented journals. He is the author of three previous books: Game Plans: Sports Strategies for Business (Dutton, 1985; Berkley, 1986; Beard Books, 2006); Corporate Players: Designs for Working and Winning Together (Wiley, 1988; Beard Books, 2005); and Seeing Organizational Patterns: A New Theory and Language of Organizational Design (Berrett-Koehler, 1995; Beard Books, 2005), which was nominated for the Academy of Management’s 1996 George R. Terry Book Award.
Keidel received his BA from Williams College, and his MBA and PhD (Social Systems Sciences) from Wharton.
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Most helpful customer reviews
2 of 2 people found the following review helpful.
An actiobable approach to changing your thinking, better in hard copy but not at a premium price.
By Mark P. McDonald
Strategy a complex and confusing area of business for the simple reason that strategy requires answering difficult questions for which there are no clear and simple answers. A lack of clear and consistent tools has created a whole strategic industrial complex as there are as many ways to do a strategy as there are stars in the sky - until now.
Robert Keidel's The Geometry of Strategy offers a simple, intuitive and powerful set of strategy tools that any one can use. Based on his personal experience as an executive, consultant and business school professor, Keidel has broken down the strategy process into its essential cognitive elements and then equated them with simple geometric shapes.
- Point thinking - its either black or white
- Linear thinking - an issue exists as choices on a spectrum
- Angular thinking - an issue is black or white - both/and
- Triangular thinking - an issue as a blend of autonomy, control and cooperation
The book focused on how to apply these different `geo-mental' (my word) models to various strategic issues and decisions. The book is organized by the different ways of thinking rather than exploring how that thinking could produce different results for the same issue.
The Table of Contents includes
Chapter 1: Decoding the complexity by isolating form
Chapter 2: Point thinking and organizational persona
Chapter 3: Linear thinking and organizational performance
Chapter 4: Angular thinking and organizational puzzle
Chapter 5: Triangular thinking and organizational patter
Chapter 6: Strategic scaffolding: how to develop a systematic organizational narrative
Chapter 7: Geometric scanning: how to speed-read the management literature
Chapter 8: Adding perspective
The book is recommended for leaders looking to upgrade their strategy tools and planning processes. The tools are powerful and communicate the complexity of strategy well.
Overall a good book for a student of strategy, helpful for executives who have the time to think through these issues - that should be everyone, but often its not. If you have the time to think, and the desire to think differently and you purchase the book in hard copy, then the Geometry of Strategy is worth the investment of your time and attention.
NOTE: This book is a good investment at $15 - 25 for the hard copy, similar to the e book price. When I checked the hardcopy price on amazon was over $100, a level at which I cannot recommend the book, even though I did not get as much value from reading the eBook as I would have from having it in hard copy.
Strengths
The completeness of Keidel's treatment of the issues related to strategy and organizational definition.
The examples used to illustrate the tools and the different ways of thinking.
The illustrations that make it easy for you to see how your situation could be represented in these geometries.
Challenges
The book is conceptual in nature so its about how you think about these issues rather than address specific points like technology, HR, etc. That is not bad as you need to think clearly to make good decisions, but for people looking for a recipe at the functional level will not find it here.
This is not a good e-Book. Much of the book's value rests in its illustrations on how to use the different geometry's. Because of this I would recommend purchasing the book in hardcopy rather than electronically. I purchased a Kindle version and found myself recopying the diagrams into a notebook so I could think and annotate them better.
The writing style is rather academic and heavy requiring your concentration to work though and digest. This is another reason for not purchasing this as an eBook that one tends to read/skim more than study.
The book concentrates on Keidel's ideas and points without putting them into the broader context of what the reader may already know. I get the impression hat the book assumes that there is only one way to do strategy, which limits your ability to bring the reader's experience into play.
2 of 3 people found the following review helpful.
An inspiration in managment and organizational thinking
By Leandro Herrero
Robert W Keidel is a brilliant thinker who deserves far more visibility than he has in the global management arena. His latest book is an inspiration and a great, much expected (for me) follow up to `Seeing organizational patterns', a source of stimulation I return to often in my work as a consultant, author and speaker. I wish we could make Keidel's work compulsory to anybody with organizational/management responsibilities. For one tenth of Keidel's ideas others have created guru empires with little new ideas but a lot of noise. Thanks Robert.
0 of 0 people found the following review helpful.
Great book.
By A Customer
I found this book reads fast. It's not a simple read, but it's organized well and has a number of useful concepts. Unlike some other books, I can see how the information correlates with my professional career. I was renting it, but went ahead and bought it because I might want to refer back to the information at a later date.
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